Search for "Ralitza Nikolaeva" |
Ralitza Nikolaeva - ISCTE-IUL (Authors) |
1479 - INTER-CATEGORY POSITIONING AS STRATEGIC BALANCE IN A MARGINALIZED MARKET CATEGORY |
Wednesday, June 17, 2015 - Slot 1 (11:30 - 13:00) - D 310 |
Ralitza Nikolaeva - ISCTE-IUL (Authors) |
1755 - INTER-FIRM IMITATION IN SOCIAL MEDIA ADOPTION: A COGNITIVE FRAMEWORK |
Thursday, June 18, 2015 - Slot 3 (09:30 - 11:00) - D 309 |